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Start building the house from the roof

Hi there! I hope this post finds you all fine and trying to change the ways your organizations innovate. Innovation for innovation, that's how it's done. In this post I'll be analyzing what I by far consider the biggest mistake when introducing the Open Innovation approach into an organization. It can be summarized as "building the house from the roof", or in other words, creating a structure that rests on pure air. Open Innovation, as many other doctrines buzzing around these days, is nothing more -and nothing less- that a unified set of approaches, mostly driven by common sense, aiming to maximize the ROI an organization obtains from innovation activities. But as any other doctrine, it cannot generate innovation by itself. The innovation must be there before the doctrine can be applied. If the doctrine is applied to an organization without building the substrate required for innovation to spur, the outcome shall not only be a lot of wasted effort; it might